It’s no surprise that Chinese buyers of Palos Verdes real estate, play an important part of our Palos Verdes real estate market. It’s one of the reasons why I’ve chosen to have Juwai* be part of my team in marketing my selling clients’ homes.
From time to time, I will get updates from them on various aspects of Chinese culture and process and I found this email they sent me today very interesting. It was entitled “Face Culture”. I hope you enjoy the article as much as I did and can apply it in your own business.
Let’s face it (pardon the pun), but to achieve success with Chinese, first you’ll need to grasp the importance of face in China.
* Juwai, which means “home overseas”, is visited by thousands of Chinese buyers each day from over 403 cities throughout China, as well as major Chinese communities in Taiwan, Hong Kong, Malaysia and Singapore.
For our customers, we strive to be at the forefront of innovation of products and services, which assist them in growing their business by gaining exposure to Chinese buyers – the largest international property buying force.
Juwai introduced the first global platform to engage Chinese buyers in 2011. We pioneered global property Mandarin Mapping, international real estate data information in Chinese, and advanced property search in China.
The site is the largest and most authoritative source for global property in Chinese, with over 2.5 million property listings spanning 89 countries, with over 18,000 current news stories, country buying guides, education and emigration articles, along with the largest Chinese social media community focused on international property.
Juwai’s international operations are located in Hong Kong (Special Administrative Region of the People’s Republic of China), whilst the China operations are run from Shanghai and Guangzhou (People’s Republic of China).
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